Multi Time Zone : This new feature in Orangead 3.0 allows users to seamlessly manage and schedule advertising content across different time zones, enhancing global campaign coordination and ensuring timely delivery of targeted ads.

Multi Currencies : This enhancement in Orangead 3.0 allows users to manage and conduct transactions in multiple currencies, simplifying global advertising operations. This feature facilitates easier budgeting and financial planning for international campaigns.

Map Filters : The updated map interface in Orangead 3.0 is now more intuitive, allowing users to easily select advertising screens by region. This enhancement streamlines the process of targeting specific geographical areas, making it simpler and more efficient to manage localized campaigns.

Recurring Campaign : In Orangead 3.0, this feature enables advertisers to set up monthly recurring campaigns, like the $20/month for 1000 views offer. This simplifies budget management and boosts regular engagement, making it easier for new advertisers to join with minimal entry barriers.

Bug Fix 1 : When a campaign has no budget anymore, the ads of this campaign are immediately removed from the screens to prevent overshoot.

Bug Fix 2 : Improved stability and reliability by addressing various memory leaks and performance issues.

QLDB code cleanup : As part of our efforts to resolve technical dept, we’ve conducted a comprehensive code cleanup of our QLDB (Quantum Ledger Database) integration. This has enhanced the system’s efficiency and reliability, allowing for more accurate and secure data transactions within our advertising platform. This cleanup supports better performance and reduced errors, strengthening the backbone of our transaction and data management systems.

Vues JS 3 : With the Vue JS3 update, we’ve leveraged the new proxy-based reactivity system, enhancing execution speeds by up to 100% compared to the older getter/setter-based system in Vue JS2. This is particularly effective for large reactive data sets. Initial rendering and DOM updates are also faster, improving by 10-30%. Moreover, Vue JS3’s enhanced tree-shaking and modularity have reduced bundle sizes by 10-20%, and memory usage has decreased due to the lighter proxy objects.

Amplify : We’ve enhanced our platform with the latest Amplify features to streamline backend processes and improve deployment workflows. This update focuses on increasing the efficiency and reliability of our serverless environments,enabling faster content delivery and more robust application performance. Amplify’s integration facilitates better scaling options and imporved management of cloud resources, essential for our growing advertising needs.

CDK : Our recent update to the Cloud Development Kit (CDK) enhances our infrastructure as code capabilities, allowing for more stramlined and robust deployment processes. This upgrade helps in managing cloud resources more effectively, ensuring that our deployments are more efficient and scalable to meet the demand’s of our advertising platform.

SDK : Our platform’s SDK has been updated to enhance integration capabilities and streamline the development process for custom applications. This update provides developers with more robust tools and resources, improving the ease and efficiency for quicker respoense times and more reliable service execution. These improvements bolster our platform’s capability to handle real-time data management and enhanced user interactions, ensuring smoother, more effective serverless operations.

Node : We’ve upgraded Node.js to enhance the performance and scalability of our application. This update improves the effiency of our server-side operations, ensuring faster processing and more robust handling of concurrent user interactions across our advertising platform.

Financial View : This feature offers a comprehensive financial dashboard for administators, providing detailed insights into financial data related to advertising campaigns. It facilitates easy monitoring and management of expenditures, revenues, and overall financial health of advertising operations.

Master Orangead Account : The minimum system requirements have been updated to ensure compatibility with the latest operating systems and hardware.

Ad Credit Enhancement : This updated feature now allows the addition of advertising credits directly within the platform, a capability that was previously unavailable. It serves as a powerful tool for both sales teams and customer retention stategies, enabling administrators and sales personnel to effiently allocate and manage ad credits. This enhancement facilitates improved budget control, promotes customer loyalty, and optimizes advertising spend.

CoreUI : We’ve updated to the latest CoreUI for a sleeker, more responsive user interface. This ensures a smoother experience for users managing their advertising campaigns on our platform.

New Intuitive Color Code : This feature introduces a color-coding system on the platform that simplifies the visualization of different statuses and metrics, enhancing usability. It helps users quickly identify and assess key information, improving navigation and reducing the time needed to interpret data, which is especially beneficial for sales and management teams.

Interactive Credit Card forms : This feature introduces an interactive form for credit card information entry, complete with live visual effects. As users input their credit card details, the visual elements on the form dynamically reflect the data, enhancing user engagement and reducing errors. This intuitive design not only improves the user experience but also adds a layer of visual verification during the payment process.

New map of the global network : This feature introduces an updated map displaying the global network of screens, providing users with a comprehensive view of all available advertising locations. This enhanced map facilitates easier and more efficient planning of international campaigns by allowing users to visually navigate and select screens across different regions directly through the platform.

Independent Deployment for Orangead Africa : This feature focuses on deploying Orangead Africa on independent accounts without a billing system, demonstrating the ease of exporting our solution to different contexts. Aimed at proving the versatility and adaptability for white label applications, this setup facilitates the localization and customization needed for diverse market environments.

Audience Insights from Historical Data : This feature leverages historical data to generate detailed audience profiles. By analysing past interactions and engagements, it provides predictive insights into audience behaviors and preferences. This allows advertisers to tailor their campaigns more effectively, enhancing targeting strategies and improving campaign relevance and impact.

Expanded Advertising Marketplace : This marketplace now goes beyond digital screens by embracing traditional advertising methods, such as event sponsorships and podcast ads. This strategic expansion increases our accessible advertising inventory without needing additional physical assets. It also simplifies the process for creators of audience traffic to independently join our network, enhancing our platform’s diversity and reach. This approach allows us to connect advertisers with a wide array of advertising opportunities and supports traditional markets as they transition into the digital realm.

Massive campaign creation : Allows to upload multiple ads and automatically create campaigns.

Campaign creation wizard : Simplify campaign creation while guiding the user in a step by step process.

We welcome your feedback on this release. Please send your feedback. Your input is valuable in helping us improve our software and deliver the best possible experience to our users.

1. Multi Time-Zone Support : Manages content scheduling across different time zones.

2. Mutli-Currency Support : Conducts transactions in multiple currencies.

3. Map Interface Reform : Enhanced map interface allows easy selection of screens by region.

4. Recurring Campaigns Feature : Facilitates monthly recurring campaigns like $20/month for 1000 views.

5. QLDB Code Cleanup : Improved performance and security in data transactions.

6. Vue JS3 Update : Boosted UI/UX responsiveness and front-end performance.

7. Amplify Update : Streamlined back-end processes and improved serverless deployment.

8. CDK Upgrade : Enhanced cloud resource management.

9. CoreUI Enhancement : Updated for a more responsive and intuitive user interface.

10. Lambda Enhancements : Optimized serverless operations for faster data processing.

11. Node Update : Improved server-side performance and scalability.